Erewash entrepreneurs branch out after coronavirus boost

Published on: Tuesday, 8th December 2020
True Connect directors and Erewash residents Neil Shaw, left, and Tim Rookes

Two Erewash entrepreneurs have launched a new telecommunications division after seeing its growth expectations double during the coronavirus pandemic.

Neil Shaw and Tim Rookes have just celebrated the third anniversary of their IT firm which has seen a 20% increase in clients this year and is on track to see a 60% year-on-year growth.

They say it has been boosted by the increased demand for their Cloud-based IT services after businesses were forced to quickly shift to remote working when the first national lockdown was announced in March.

It has also seen a rise in firms investing in improved internet connectivity and agile technology, such as laptops and headsets, for employees, and it is this demand which has prompted them to launch a service which specialises in providing internet-hosted phone systems.

Tim, of Breaston, said: “Launching it is a natural progression for us. During the coronavirus pandemic we found that clients wanted to harness the power of the Cloud, utilising the benefits it brings for remote working."

The management of the the company, True MSP, which has a headquarters in Castle Donington, has been concentrating on the quality of its service levels during lockdown.  Neil, who lives in Borrowash, said: “We made a conscious decision to focus on maintaining high standards through the first lockdown.  Supporting our existing clients during these unprecedented times was vital, and took priority over chasing new business.

“This boosted the business because our clients knew they could rely on us...but the knock-on effect was we attracted new clients..."

Since True MSP was founded in October 2017 it has achieved an average of 30% year-on-year growth, but Neil and Tim say that 2020 is forecast to see that double to 60%.

They have had to employ a new helpdesk technician, Hayden Blakemore, to help cope with the demand.

Tim said: “The growth has exceeded our expectations and is showing no signs of slowing up, despite the coronavirus situation continuing.  Many of our clients have also experienced increased success during the pandemic, which is refreshing news after continuously hearing about the doom and gloom.

“We anticipate that 2021 will bring us more prosperity.”

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